Insights of tomorrow Delivered today
RAM isn't here to simply give you more data. There are plenty of other companies that can do that. We turn data into growth opportunities for your business. We give you the insights you need to turn your unique competitive advantages into tangible increases in revenue.
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How we help you
Advertising Measurement
Measure recall, sender identification, engagement, and action across multiple media channels. Compare results to our database of over 220,000 campaigns.
Customer Insights
Explore the perspectives of all target audiences, from prospect to purchaser. Understand how each target navigates the purchase process.
Brand Tracking
Monitor brand health through ongoing tracking of awareness, familiarity, impression and NPS. Compare competitor brand performance for a complete picture.
Content & Media Expertise
Understand how your viewers, listeners or readers are interacting with your content. Optimize your offerings by exploring their expectations and how you measure up.
Global data, insights, and consulting agency
Through customized research, we help you develop a clearer picture of your audience in local, national, or global markets. With deeper knowledge of how your audience consumes media, how your brand fits into the competitive market, or how your customers make purchase decisions, you can make informed and confident decisions that lead to results.
Interviews Conducted
Campaigns Measured
International Panel Members
Brands Analyzed
Localized Knowledge
Nothing drives business growth like capitalizing on your customers’ unmet needs. With RAM Market Insights, you can discover the highest priorities of local consumers, the size of their market, their average spending power, and the intel you need to meet and exceed their expectations. Here are some practical ways those insights can help you reach business goals:
Growth Opportunities
RAM’s market-leading research gives you the power to answer critical questions that unlock your business growth. Which markets are worth prioritizing? What products or advertisements will resonate in that market? How does your offering compare to competitors? With a clearer picture of your target markets, you can strategically focus your marketing, sales, and product development to optimize customer experiences and build loyalty that lasts. You can identify and act on growth opportunities with confidence.
Customize Your Research
One size does not fit all when it comes to consumer marketing research. When you work with RAM, we make it our first priority to understand your unique business. We get up to speed quickly on your existing systems and technology and develop curated research that prioritizes the insights that matter most to you. While many research companies scrounge up the same cut-and-paste data that they might give your competitors, RAM takes pride in tailor-fit solutions without sacrificing on cost or speed.
Understand Your Competitors
Every business is looking for ways to beat their competitors and earn their customers’ loyalty. Adjusting prices, adding features, and enhancing the customer experience are common tactics. Testing out these changes with our panels can give you valuable knowledge, but we also specialize in an under-utilized tactic: brand tracking and measurement. By learning what customers in your local, regional, or global market like and dislike about your brand vs your competitors, you can focus on leveraging your strengths and shoring up your weaknesses in the race for customer loyalty. Brand tracking provides powerful, actionable insights for your business. And no one does it better than RAM.
Book a free consultation
Start your insights journey today, by booking a 30-minute discovery call. Learn how we can partner together to provide your business with the insights you need.
Start learning todayFrequently asked questions
What does a partnership with RAM look like?
Whether we help you with a one-time project or have a partnership that lasts for years, RAM is an extension of your team. We provide start-to-finish support, engaging presentations, valuable recommendations and the fastest turnaround times in the industry.
What makes RAM different?
RAM is a complete business solution, offering insights to your entire organization. We have multiple strategies to provide market-level insights through custom-built panels or through our panel partnerships.
Does RAM exclusively work with media companies?
RAM has unique solutions and history of success with newspapers, broadcasters and radio organizations, but values partnerships with businesses in any industry.
Your MVP: Most Valuable Partner
RAM supports your entire organization, acting as an extension of your team to provide start-to-finish support, engaging presentations and valuable recommendations. Whether we help you with a one-time project or have a partnership that lasts for years, RAM takes pride in tailoring solutions to meet the needs of your business.
Panel platform
RAM Panel platform users sign in here to manage your panel, launch studies and analyze results.
